Career Networking Sites

 

Ø  LinkedIn (http://www.linkedin.com):

o    LinkedIn is a networking tool that allows you to create an online profile.  Your profile is kind of like a resume but even more detailed, because you can also include online job recommendations from others in your network, lists of contacts, links to your web site or Twitter profile, updates, and a photo of yourself.

o    After you build your LinkedIn profile, the next step is to invite other people on LinkedIn to be your contacts.  A contact can be a friend, classmate, relative, former or current boss, former or current subordinate, casual acquaintance, or anyone who has a LinkedIn profile and is willing to become your contact (which also means you become theirs).  Since so many people have LinkedIn profiles, it is relatively easy to build a contact list.  LinkedIn also has a search tool that allows it (with your permission) to access your e-mail address list (if you have a web-based e-mail program such as Yahoo! or G-mail) and see who in your list is already on LinkedIn, so that you can click a button to send them automatic invitations to become a contact (connect their profile to yours).

o    Here’s a great way to use LinkedIn to get a job:

1.        Log in to your profile;

2.        Click on the People button to view the dropdown list of other choices;

3.        Click on Companies;

4.        Type the name of a company that has a job you want;

5.        Check to see if anyone in your network (1st, 2nd, or 3rd degree contacts) works for that company.

6.        If anyone in your network has the company name as part of their online profile, they will appear in the results list.  If this person is, for example, a 2nd degree contact, you will see who your mutual contact is with this person so you know whom to talk to for an introduction to this person, or for your mutual contact to hand off your resume to this person.  This gives you a great leg up in getting that job!  After all, if you were an employer choosing between two equally qualified candidates, would you feel more comfortable hiring a stranger or a friend of a friend?

7.        You can search for jobs directly using a similar approach: Instead of clicking on Companies above, click on Jobs, then type keywords related to the job you’re looking for.  If you find job openings that people have posted on their personal or company LinkedIn profiles, you will also find links to people in your network who work at the particular companies where the jobs are located.

8.        LinkedIn works so well because a person’s network consists of first, second, and third degree contacts.  In other words, if I have 50 contacts, and each of those contacts has 50 contacts, and each of those contacts has 50 contacts, this means that I have access to 50x50x50=125,000 people in my network!  Someone is likely to be associated with the company you want to hire you.  (To find exactly how many people are in your network, click the Contacts link at the top of your profile and choose Network Statistics).  For example, in my own LinkedIn profile I have 107 first degree connections (people I know personally who have all agreed to be my contact on LinkedIn) and over 1,320,300 people in my network!!

o    Digital Trends emphasizes the importance of LinkedIn as a career networking and job search tool: “LinkedIn is now so elephantine and so seemingly necessary in the business world that few people of importance don’t utilize it.”

Ø  Twitter (http://www.twitter.com):

o    Twitter is a social networking tool allowing people to post random thoughts/status updates during the day so that the person’s “followers” can read them.  Posting one of these updates is called “tweeting.”  I can follow anyone’s tweets I want: for example, Barack Obama’s (yes, he is on LinkedIn, as are many other politicians and celebrities) or my friend Jane’s.  I can also share someone else’s tweets with my own followers by clicking the “Retweet

” button next to a tweet.  When I log in to my twitter account, I will be able to read the tweets of those I am following, on my main page.

o    People with jobs to post can do so by logging into Twitter and “tweeting” the job, so that you as a jobseeker can to go TwitterJobSearch  (http://www.twitjobsearch.com) and type in search terms or browse the job categories.  When you see a job you like, you can click the “I Can Do That” button so that you can instantly share your information with that employer, including your Twitter profile, contact details, key skills, and links to your LinkedIn profile and online resume.

o    Mashable.com mentions other ways to use Twitter to get a job:

o    Put your job pitch in your Twitter bio (160 characters: log in, go to Settings, then go to Profile Settings).  Make sure to include a link to your online resume.

o    Use a professional-looking avatar (profile picture).

o    Tweet about your job search so your followers will know what you’re looking for and how it’s going.

o    Go here to find a professional-looking template to use as your Twitter background.

o    Contact job recruiters on Twitter and/or follow their tweets (here are some examples of recruiters on Twitter: scroll down a bit).

o    See Mashable.com for lists of other Twitter accounts that tweet jobs.  Job tweeting accounts are organized by company, field, job type, and region.

o    This page lists 50 people job-seekers should follow on Twitter.

o    Tweetmyjobs.com allows you to type a position and location you’re searching for and it will return a list of job postings on Twitter that match your criteria.  If you log into Twitter, you can get future jobs matching that criteria tweeted to you in your news feed.

o    For more basic information about Twitter, go here.

 

Ø  Facebook (http://www.facebook.com):

o    Although Facebook is primarily a  social networking tool (as opposed to career networking tool), you can use your status line to describe the type of employment you’re looking for so your Facebook friends can keep an eye out for you.  Before you do this, make sure your current coworkers and/or employer are NOT Facebook friends!  If so, use the status-locking feature so they can’t see your job-related status updates, or use Facebook to send private messages.

o    If you plan to use Facebook as a job-searching tool, heed the advice of DigitalTrends.com: “Make sure you use privacy features to limit who can see what, and remember that all the goodwill you build can be suddenly eradicated by a few wayward comments. In other words, detailing your sordid dating life or having a vengeful ex-wife or husband as a Facebook friend may not be the best of ideas. Conversely, maintaining a contact list stocked with people who speak favorably of you is a very good idea.”

Ø  Alumni and Professional Associations: Meet and network with other people in your career field or at companies you have worked for:

o   http://www.jobhuntersbible.com/jobhunting/sec_page.php?sub_item=019

o   http://www.job-hunt.org/employer_alumni_networking.shtml

o   Don’t forget to join student alumni associations too, for high schools and colleges you’ve attended!